Strategic Partners

MCR is dedicated to improving the guest experience across our world-class mountain resorts and lodging destinations through mutually-beneficial relationships with a select group of exceptional companies.


The China Entrepreneurs' Forum ("CEF") is the leading and most influential community of China's most distinguished and successful entrepreneurs and business leaders with over  5,000 members from across a variety of key industries in China from finance and banking, real estate, investment, manufacturing, advanced technology, and internet.  The CEF has successfully held nine CEF annual conferences and five Summer Summits since 2001. Today, both the annual conferences and the summer summits have become two of the most important events which attract great attention, participation and enormous interest from mainland-based entrepreneurs, as well as those from Hong Kong, Macau and Taiwan. The influence of CEF events continue to be headlined in all the main financial media across China.

MCR has entered into a strategic relationship agreement with the China Entrepreneurs Forum ("CEF") under which the CEF has agreed to hold all of its future Annual Forums on a permanent basis at the Sun Mountain Yabuli Resort ("Yabuli"). In addition, both Parties also agreed to establish a "CEF Founders Club" that actively promotes Sun Mountain Yabuli's resort vacation homes for purchase by CEF members, as well as work with its member companies to select Yabuli as the site for their corporate meetings and retreats

Club Med of France, is the world's leading operator of "all-inclusive" resorts, with 75 properties (23 ski) in 40 countries.

Yabuli is Club Med's first resort in China.

MCR has entered into definitive management agreements with Club Med Asie S.A. ("Club Med") to operate and manage two of the Company's new hotels at its Sun Mountain Yabuli resort, the Company's premiere four season destination ski resort in northern China. The two hotels consisting of 133 and 155 rooms completed by the Company in early 2009 have been selected by Club Med as its first operation in China and will be marketed as one, integrated, Club Med Yabuli Resort within the overall Sun Mountain Yabuli Resort property.

Atomic is Proud to be a key equipment supplier to Mountain China Resorts.

Atomic is proud to be a key ski equipment supplier to Mountain China Resorts

Atomic is known for building the most technologically advanced ski equipment on the planet. The spirit of Atomic can be found on summits and slopes around the world, wherever people ski Atomic products. For more info visit www.atomicsnow.com.